Magazine Draft 1

George Watkins

This is the first rough cut I made for our groups magazine advert, I have the name of the band and the name of the song we are suppose to be advertising in white at the top of the page in a font also used by The 1975 themselves who are a band we have used thoroughly for inspiration a lot during multiple different tasks. the main feature of this magazine advert is the image of the wooden jetty stretching out into a lake, this is my own image that I took whilst visiting a friend in Finland therefore I am allowed to use it, the only tinkering I did on the image was changing it to black and white as these are common colours associated with the indie genre and the band The 1975. Below the image I have used a black box to try and blend the image in with it, on this black box I have a few features to try and make my work look more like a magazine advert for example I have added a couple of logos which are our record label and then the iTunes logo to inform customers where they can download the song, as well as these logo's I also have 2 newspaper article 5 star ratings which I included as people who see the advert may be convinced the song is very good. the last feature I haven't yet touched on is some more text on the black box which reads 'SONG AVAILABLE FOR DOWNLOAD NOW' however it is in different fonts which may need changing in future dates, the reason I have included this text is to show customers that the song is out and they can download it.





Billy Parker

This is my original idea for a magazine advert. I have chosen to use the rectangle which is iconic of The 1975 because I know that they have built an image around this rectangle design and I want to make our magazine advert recognisable to my target market. I have used simplistic fonts because it fits in with my research on indie magazine adverts as well as it fits in with The 1975's adverts. I chose to put the name of the artist on it's own at the top of the page because typically in the indie genre the bands are trying to gain exposure and so putting the name of the band at the top in order to try to catch the attention of consumers. I also have chosen to use a black background with white font because not only does it fit with the indie genre and the artist themselves, but it also links with some concepts of the song 'A Change of Heart' with there being conflicting themes throughout the song. On my magazine advert I have also chosen to not use any social media platforms as I believe it will cramp up the bottom of the page and it will mean that the simplistic and professional look will be lost. I also chose to use reviews on the magazine advert to try to sell the artist and single.

The image I have selected is of the character in the music video. I have chosen to do this contrary to the typical magazine adverts in the indie genre because I want our magazine advert to link with our video and digipak, and basically our whole music video is about the character. The photo I believe has significance to our video for a number of reasons. Firstly, it is a visual which you actually see in the video so people will be able to instantly relate the two. Secondly, the photo has a lot of significance to the character in our video. For example, there is a large amount of black taking up the screen which could connote how the character is in a dark stage in his life. There is only 3 forms of light, whcih are the lamp post, the speed limit sign, and the character's white shirt. I believe that there is a large amount of significance in this photo. we see the sign is in between the light and the character, which could have connotations of how there is danger in the character's life and how in order to get to nicer times in the character's life he will have to face the troubles. The character is facing away from both the light and the sign, which could represent how the character is trying to ignore the troubles in his life. The white of the character's shirt may be representative of how at heart the character is trying to do well and he is trying to do the right thing. White also connotes innocence, which could further represent how the character is young and isn't ready for the rest of the world which could be represented by all of the darkness in the photo.